Skip to content
CHOOSE 2 FREE SAMPLES WITH EVERY ORDER OVER $50. FREE U.S. 3-DAY SHIPPING ON $50+ AND FREE U.S. RETURNS. Details

 

How To Pick Your ModCon Contour Shade

 

4 models grouped together

A little guide for your ModCon Liquid-Gel Contour needs. Choose your ideal contour shade + take shape in the next dimension of contour. It’s easier than it looks.

 

Problem Solved: How To Revive Your Dry Tattoo Liner

 

Application tip of Tattoo Liner in Trooper

Is your Tattoo Liner tip drying out earlier than expected? Don’t toss it out. Just follow these tips to get your favorite liquid liner back on deck. Soon, you’ll be busting out graphic lines + razor-sharp wings with first-day fluidity.

 

Good Apple: Why You Love It + How To Use It

 

Model holding Good Apple Skin-Perfecting Foundation Balm

Learn more about our instantly iconic Good Apple Skin-Perfecting Foundation Balm. Plus, some tips to fully harness its power. Read on. It’s more potent than you expect.

 

Get The Look: Pastel Powered

 

Miryam Lumpini with a green pastel eye look

Meet late summer’s dog days with a fresh outlook. Keep your complexion unfussy + let your eyes flash maxed-out pastel in this look featuring summer essentials Super Pomade and ModCon Liquid-Gel Blush.

 

How To Use Super Pomade: 3 Unique Ways

 

Super Pomade smears on a black background

Reader, meet Super Pomade. We think you’ll be good friends. Check out this brief guide to our waterproof, creamy pigments. Get some creativity brewing with three tutorials + start creating new worlds of color.

 

Role Breaker Breakdown: Nikki Wolff

 

Nikki Wolff wearing Role Breaker Epic Kiss Lipstick

This is Role Breaker Breakdown, a series dissecting makeup looks featuring KVD Beauty’s role-breaking musesin shades of Epic Kiss lipstick. This time, we’re featuring Nikki Wolff, MUA extraordinaire + our Global Director of Artistry, in a fresh take on a bold red lip + classic cat eye—made for now.

 

Role Breaker Breakdown: Miryam Lumpini

 

Miryam Lumpini wearing BLUEPINK Epic Kiss Lipstick

This is Role Breaker Breakdown, a series dissecting makeup looks featuring KVD Beauty’s role-breaking muses in shades of Epic Kiss lipstick. In this first installment, we’re featuring a graphic maximalist fantasy—a daredevil lip + razor-sharp graphic eyes—on our Global Director of Tattoo Artistry, Miryam Lumpini. Read on to get the look.

 

8 Ways To Be A Planet Fanatic

 

Planet Fanatic Eyeshadow Palette with the background filled with trees

Taking care of our big, blue home can seem daunting in the face of an eco-crisis. The truth is, it’s on every one of us to do our part. Start with these small, practical steps in making conscious changes to live like a real Planet Fanatic.

 

Planet Fanatic: One Planet. One Palette. 13,000 Trees Planted.

 

Planet Fanatic Eyeshadow Palette with the background filled with trees

We combined our passion for high-performance makeup and love for planet Earth into a bold, singular expression: our new Planet Fanatic Eyeshadow Palette, featuring intentionally designed, fully recyclable packaging. What’s more: 13,000 trees will be planted to celebrate the palette’s launch.

 

Is Your Foundation Formula Right For Your Skin Type?

 

Model wearing graphic eyeliner

Foundation for oily skin? Foundation for dry skin? Liquid foundation? Powder foundation? Don’t get lost in the overwhelm. Use this guide as an atlas to full-coverage, skin-suitable foundations.

 

Earth Day 2021: Our World-Conscious Commitment

 

Good Apple Foundation Balm collection

High-performance, cruelty-free makeup in artfully designed and recyclable packaging is not a pipe dream—it’s already here.

 

All about the Eyes: 3 Bold Lash and Eyeshadow Looks

 

The face of a woman with curly red hair and cat eye makeup.

In 2021, eye-catching makeup means bold lashes and out-of-this-world eyeshadow looksespecially since masks aren't going away anytime soon. Make a statement with high performance vegan cruelty free makeup products that deliver on rich pigment and long wear.

 

How to Master the Cat Eye Look

 

A woman with light lavender hair and cat eyeliner makeup holds an eyeliner in her hand.

Welcome the new year with a bold attitude and a cat eye to match. Here’s how you can nail the perfect cat eye for your eye shape, every time.

 

The Boldest Vegan Makeup Gifts

 

Edge of Reality Eyeshadow Palette, Tattoo Liquid Eyeliner, Shake Eyeshadow primer, and XO Lip Vinyl Lipgloss on a yellow background

Nothing says extreme savings like Black Friday deals — and do we have special offers for you! We’ve put together a list of the boldest and most irresistible vegan makeup from long-wearing lipstick and bestselling gloss, to metallic eye palettes and award-winning liquid liner.

 

4 Cruelty-Free Vegan Gift Ideas for Friends & Family

 

Legendary Bestsellers Set with Tattoo Liquid Eyeliner, KVDVB Go Big or Go Home Mascara, Mini Everlasting Liquid Lipstick with pearls and a ribbon on a pink background

Your dream vegan beauty wishlist is here! When it comes to buying cruelty-free makeup and cosmetics, we’ve curated the best Earth and animal-friendly makeup from our lineup of award-winning products. Shop our vegan cosmetics to give the ultimate gift of makeup made with love, not animals.

 

Eco-Friendly Beauty Products Everyone Should Own

 

Two Lock It Powder Foundation Products and Refills isolated on a black background

Minimize your waste and maximize your money with reusable packaging. KVD Beauty offers reusable and refillable options for foundation, powder and contour so you can hit refresh once you hit pan.