KVD Beauty has reinvented the rules in beauty, proving long-lasting, high performance makeup is possible in cruelty-free and vegan formulas. All of our vegan makeup products have been carefully crafted to perfection, ensuring you get comfortable, high impact wear that lasts from day to night without fading. Our always expanding selection of vegan makeup includes everything you need for bold and adventurous beauty looks, available in daring colors, textures that pop, and sultry hues to fuel your self expression and send your confidence soaring. Browse our cruelty free makeup products which include must haves like our award-winning waterproof eyeliners, illuminating highlighters, complexion-perfecting foundations, and so much more. No cruelty free makeup collection is complete without the iconic liquid lipsticks that started it all, so stock up on KVD Beauty’s creamy high-pigment liquid lipsticks that effortlessly glide over lips delivering a nourishing, long-lasting finish for an irresistible pout. Plus, enjoy flawless application of your KVD Beauty products using our full suite of pro quality makeup brushes crafted to seamlessly blend each component of your look to maximize impact and wear. All of the vegan makeup from KVD Beauty is artistry-inspired, developed to help you unleash your creative side to set the fiercest sides of your personality free. Shop the KVD Beauty collection of cruelty free makeup, the line empowering makeup lovers to make compassionate choices when it comes to their beauty products without ever sacrificing fearless, bold, and truly unforgettable looks.